Statistics show an increasing percentage of American shoppers are using credit cards over cash when they arrive at the checkout counter. In fact, only 27% of USA sales transactions are completed using physical tender (Source: Forbes.com). As higher plastic payment rates show changes in consumer behavior, small businesses accepting credit cards is likely to increase. Although many businesses disregard credit card transactions due to fees, the pros outweigh the cons.
Credit card processing usually incurs payment fees of 2-5%. While many see this as a hindrance, it is important to consider the potential value of a secure merchant services account. With credit card transactions on the rise, many businesses are finding additional processing fees are well worth the ROI (Return on Investment). Of the numerous advantages, small businesses accepting credit cards benefit from a simple, fast and safe transaction process. Data encryption and fraud protection maximizes security measures while wireless online connectivity has greatly surpassed dial-up transaction speeds, making credit card processing easier and more attractive to consumers.
Credit card processing usually incurs payment fees of 2-5%. While many see this as a hindrance, it is important to consider the potential value of a secure merchant services account. With credit card transactions on the rise, many businesses are finding additional processing fees are well worth the ROI (Return on Investment). Of the numerous advantages, small businesses accepting credit cards benefit from a simple, fast and safe transaction process. Data encryption and fraud protection maximizes security measures while wireless online connectivity has greatly surpassed dial-up transaction speeds, making credit card processing easier and more attractive to consumers.